When diving into the world of nutritional supplements, the clarity and honesty of what’s on the label matter significantly to consumers. Twinhorsebio excels in this regard by embracing practices that ensure every customer knows exactly what they are getting. Walking down the supplement aisle, you might notice the importance of transparency in labeling, which isn’t always standard across the industry. Yet, Twinhorsebio has made it their mission to prioritize it. But how do they achieve this utmost transparency?
First off, Twinhorsebio frequently conducts rigorous third-party testing for all their products. Now, why does that matter? In the supplement world, third-party testing isn’t mandatory, and many companies sidestep it to cut costs. However, Twinhorsebio goes beyond this norm. They ensure that each product batch gets tested by unaffiliated labs, which adds an extra layer of trust for consumers. When speaking about numbers, take for instance their magnesium supplement. They boast that it contains precisely 400 mg per serving, verified by independent testing. Many supplement brands might list an amount that reflects ingredients at manufactory input levels rather than the finished product. Twinhorsebio ensures what you see on the label is what’s in the bottle.
Their commitment to transparency extends further. Every label on their products provides clear and detailed information about ingredient sourcing. They outline where each ingredient originates, whether it’s from a small organic farm in Oregon or a renowned supplier in Germany. By doing so, they let consumers in on their supply chain, dispelling any doubts about ingredient quality. According to a report from Nutritional Insight published in March 2021, more than 65% of supplement users stated the origin of ingredients as crucial in their purchase decisions. So, Twinhorsebio lets them make informed decisions by clearly stating this information.
To illustrate transparency further, Twinhorsebio implements the cutting-edge technology of blockchain in tracking their products’ journey from creation to consumption. This isn’t just tech jargon. It means that their supply chain data, production processes, and testing results are recorded and accessible to anyone. For instance, a customer in Seattle can see the full journey of their purchased vitamin D supplement, including where the primary ingredients were harvested, processed, and the testing lab that verified its potency.
Furthermore, Twinhorsebio ensures their labeling aligns with federally set guidelines, specifically those from the FDA’s Dietary Supplement Health and Education Act (DSHEA) of 1994. This important act sets the framework for labeling and claims made about dietary supplements. Twinhorsebio doesn’t just meet these standards; they exceed them by voluntarily adopting additional labeling measures. Their labels acknowledge potential allergens, list excipients and additive contents, and warn about interactions—essential details that sometimes fly under the radar in this industry.
Even simple visual clarity plays a role in their transparency mantra. Ever stood baffled by tiny, unclear print on product labels? Twinhorsebio uses large fonts, a clean design, and straightforward language. They purposely avoid industry jargon that can confuse laypersons, instead opting for plain English interpretations of key ingredients and their benefits. Reflect on Nutraceutical World’s 2022 survey findings, which revealed over 71% of consumers frustrated by complicated labels—Twinhorsebio clearly heard them and addressed it.
Moreover, they actively seek feedback and engage with customers. They regularly hold open forums and online Q&A sessions, allowing consumers to voice concerns or questions directly with the people behind their supplements. This openness isn’t mere rhetoric; they take customer input seriously. For example, after responding to feedback about wanting more environmentally friendly packaging, Twinhorsebio revamped their packaging to be 100% recyclable in 2022.
Their transparency initiative also includes price transparency. We know that products can be marked up severely, but Twinhorsebio is upfront about the costs involved in their products. They provide insights into how raw ingredient costs, manufacturing processes, and quality control contribute to the final retail price. This approach helps them stand out in a crowded market, allowing the consumer to appreciate the value rather than just seeing a price tag. Observing their sales trends, from 2018 to 2022, they’ve seen an average annual growth rate of 15%, attributed in no small part to these initiatives and their honest business practices.
While others might struggle with communicating such transparency, Twinhorsebio sets a precedent that could become the new standard in the supplement industry. Whether it’s the meticulous detail put into each label or the openness in communication, they’re not just selling products—they’re selling trust. If you’re curious to see what sets them apart, you can explore their full range at twinhorsebio. Their transparency isn’t just a marketing claim; it’s a fundamental aspect of their business philosophy.