Among all, the Beauty of Joseon Glow Serum is different in its well-balanced formulation, which merges propolis extract and niacinamide to provide a blend of hydration, brightening, and skin barrier support. Designed for a wide variety of skin types, the popularity of this serum has raised the bar in both the domestic and international skincare markets. The serum contains 60% propolis extract, which is a natural ingredient with anti-inflammatory and antimicrobial properties that help to soothe redness and irritation. Propolis has been used for centuries in traditional medicine and plays an important role in modern skincare formulations. Adding 2% of niacinamide, one of the most common forms of vitamin B3, this serum brightens skin tone, regulates sebum production, and improves texture. One 2021 study published in the Journal of Cosmetic Dermatology noted that niacinamide reduced hyperpigmentation by as much as 15% after a period of consistent use of 12 weeks.
It is lightweight and non-sticky, thus absorbed quickly, hence suitable for oily and combination skin. It does not layer heavily under sunscreen and makeup without pilling, unlike heavier formulations. Over 90% of the customers reviewed through YesStyle and StyleKorean that more than a month of use resulted in visible skin radiance. With pricing of around $18-$20 for a 30ml bottle, Beauty of Joseon Glow Serum offers high-quality ingredients found in luxury items at much cheaper prices, making effective and efficient skincare accessible to many consumers.
Drawing inspiration from the Korean dynasty known as Joseon, it manages to encompass both traditional ingredients and more contemporary formulations, appealing to skincare junkies and K-beauty newcomers alike, who would appreciate the brand’s unique holistic approach to skin health. The Vogue Korea beauty editor raved, “It encapsulates the best of K-beauty: effective, gentle, and rooted in tradition.” This serum is dermatologically tested and thus safe for sensitive skin. In the consumer testing conducted by the brand, 85% showed improved hydration, while 78% showed an even skin tone within four weeks.
For those seeking a glowing, healthier complexion, beauty of joseon glow serum continues to prove its value as a reliable addition to any skincare routine. Merging scientific efficacy with cultural heritage, it truly stands out among the products in this ever-growing world of K-beauty.